Surfers and snowboarders alike chase stoke—that deep, exhilarating rush that keeps them coming back for more. But stoke isn’t just a feeling; it’s a scientifically measurable state of heightened brain function tied to flow state.
When Ricardo Cotto, a veteran snowboarder and passionate turn-seeker, first encountered Elevated Surf Craft, he knew he had found something extraordinary. A lifelong snowboarder who started his journey on a Snurfer in 1988, Ricardo’s connection to the slopes is undeniable. Today, as an Elevated Surf Craft rider and ambassador, he brings his decades of experience and love for the sport to every turn he carves.
It’s amazing how stoke drives innovation. For years, we chased perfect rides across endless landscapes, tweaking boards and fine-tuning our gear, all in the quest to keep that fire burning. I can still remember the moments that fueled our journey at Elevated Surf Craft—those little moments of pure connection between rider, board, and mountain.